Greenpeace Greece identity

I was asked by the organization to do a renewal of the corporate identity and the materials we were printing. A small refresh since the Greenpeace corporate identity has a specific guide due to the fact that it is in 28 different countries.

What I did was to lighten the logo with a different color green to emphasize the necessity of green intervention in society. Another reason was that Greenpeace is known worldwide for its activist actions,

which is something that I wanted to be reflected in the redesign, and I think the bright color helps because you can see it.

Finally, another element that I wanted to make a difference, in was the letters we printed for our supporters with text.
I created a frame for the text to be placed in. This way the text has an important place visually.